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Billboard Magazine won’t add YouTube views into its album charts

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On October 19, Billboard Magazine announced that starting next year they would start to give YouTube streams less value on the album charts. The Billboard Magazine decided to make this change because before, they gave equal weight to paid streams and free streams in the music charts. For example, music bought or streamed from Apple’s download store was viewed the same as a free stream from YouTube. Starting next year Billboard will give more weight to the paid subscription services like Apple, Spotify, or Amazon music and will not include video streams in the album charts anymore. This means, starting next year, artists might want to put their songs on paid services to have better chances to be on the music charts.

The decision made by Billboard Magazine has affected many pure ad-supported services like YouTube. Youtube is hoping the Billboard Magazine will include them in the album charts. The head of Apple Music, Jimmy Lovine, agrees with the Billboard Magazine’s decision. Jimmy Lovine shared that artists work with Youtube to promote their songs because Youtube is counted the same as paid streams on the charts. More people can easily access artist’s new songs on Youtube for free rather than listening on paid subscription services, so before the decision, the artists would promote their songs on Youtube for more views to rise in the charts.

Many other people agree that it is fair that they won’t add YouTube views into its album charts. The chairman of A2IM, Darius Van Arman, also believes YouTube streams should not be included in the charts. He believes when someone streams a video the reason might be to see the visuals or to actually hear the music and if people are watching to see the visuals it doesn’t have to do with the actual music. This can get artists higher in the album charts for something that doesn’t even actually have to do with people listening to their actual music. However, he still believes if Youtube should have a chance in the album charts it should be weighed less than the paid subscription services.

For many of the paid subscription services it is clear what the viewers are looking at which is just the music. Billboard Magazine decided to make this change for next year because it is more accurate when putting the number of views into the album charts using the paid subscription services. The decision made by the Billboard Magazine has affected many other free video streaming services, however, mainly, the well known free video streaming services, YouTube.

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Billboard Magazine won’t add YouTube views into its album charts