Taylor Swift Being Sued for Album Name

Evermore, Taylor Swift’s newest album name, has met a lawsuit from Evermore Park, a theme park located in Pleasant Grove, Utah. 

Evermore Park is a theme park that captures, quote, “immersive fantasy.” Having recently suffered from COVID 19 business lockdowns, they have also lost visitors’ financial income and have had to lay off dozens of employees. However, Taylor Swift’s newest album, Evermore, was a chance to lay down a lawsuit and regain money on copyright infringement claims. 

Evermore Park claims that Taylor Swift infringed on their copyright and trademark rights. The similar name has caused their reputation as a business to “depart from typical levels,” as well as being knocked out of the top Google search results for the search word ‘Evermore.’ While the wording of the lawsuit makes it seem as though the departure from typical levels had a negative impact on the company, to the contrary, the number of visitors skyrocketed from almost 1000 to 7000 from the publicity it gained in social media and top news companies. 

Evermore Park even publicly and sarcastically thanked Taylor Swift for making Evermore popular, saying, “Absolutely love that everyone online is talking about us… #Evermore! Thank you! Oh wait, it’s an album…” as well as saying “Why thank you for the spotlight!” 

Taylor Swift has denied the claims of her purposefully infringing on the theme park’s right to their name. Additionally, she has also made allegations against them, saying that it was hypocritical that they had copied the name of a similar theme park called Dr. Evermore. They replied that their Evermore Park could, “peacefully coexist with Dr. Evermore.” 

Evermore Park has also claimed that Taylor Swift’s company had purposefully stolen product concepts from their store. Evermore Park’s store consists of Small Dragon Eggs, Guild Patches, Small Dragon mounts, and other fantasy-related items. However, Taylor Swift’s store consists of clothes, a keychain, pop sockets, and phone cases. The only similarity between the two stores was a keychain and shirt, which aren’t enough to base a claim that their trademark was infringed on. Shirts are sold in almost every souvenir store, and keychains are also a common item sold in stores. 

Evermore Park also makes references to the music video Willow by Taylor Swift, where she (Ms. Swift) “…emerges from a hole in a tree in a scene….” The cover art of Evermore Albums Vol. 2 has a picture of a tree with a door, possibly referring to the trees in the book The Hobbit.

It is currently not clear whether Taylor Swift or Evermore Park lost the lawsuit.